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Samsung Australia reviews $120M Clemenger BBDO account, testing whether consolidated full-service model outperforms specialist agency structure. Award-winning Flipvertising campaign achieved 34% sa...
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TikTok projects APAC creator economy will reach $1.2T by 2030 as authenticity drives purchase behavior. Nine in 10 consumers now prioritize genuine content over polished brand campaigns.
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Hyundai Motor Group renews global media partnership with Havas Media Network, prioritizing data-driven customer acquisition and AI-powered experiences across Asia Pacific and beyond.
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Nine Entertainment's $850M QMS Media deal removes a major buyer from Australia's out-of-home market, pressuring independent players like oOh!media as digital consolidation reshapes competitive dyna...
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JCDecaux Australia creates national revenue director role to centralize leadership as programmatic OOH revenue scales from $100M to projected $500M by 2030.
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Wynstan and Victory Blinds consolidate media strategy with Optimise Media, balancing performance-driven growth with protection of iconic brand assets built over decades.
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TBWA HAKUHODO's Chief Creative Officer Takahiro Hosoda appointed to MAD STARS 2026 final jury in Busan. Japanese creative leadership shapes international advertising standards amid AI concerns.
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MIQ replaces Asia Pacific CEO Jason Scott with decentralized market-by-market management. The adtech firm shifts from centralized regional oversight to local directors as it refocuses on Southeast ...
Vietnam halts new food safety regulations after 10 days due to port congestion and 1,800+ stranded containers. Industry backlash forces 70-day suspension, signaling implementation risks for B2B sup...
Nunn Media's majority stake acquisition of Brisbane-based Thump Media signals how independent agencies must leverage proprietary tech and AI to compete with larger holding companies in Australia's ...
Highlight restructures leadership with new CEO as APAC observability market accelerates to $1.4B by 2030. Tool sprawl drives consolidation demand across Asia Pacific enterprises.
Moltbook's explosive growth to 1.6M users in two weeks signals a fundamental shift: brands must now persuade AI agents before humans. Singapore experts predict new marketing roles and content strat...
India claims three Jury President roles at Cannes Lions 2026, with Anupriya Acharya becoming the first Indian Creative Data Lions president. Asia-Pacific secures five leadership positions, signalin...
Publicis Groupe outperforms competitors by 700bps with 5.6% organic growth and record 18.2% operating margin in 2025. AI drives 300bps of growth while Asia-Pacific delivers 5.8% expansion.
Havas formalizes employer branding and internal communications across APAC with dedicated Havas People division. Strategic shift signals agencies must build specialized talent capabilities to meet ...
Hisense selects Bench Media as lead ANZ agency partner to drive integrated media strategy across Australia and New Zealand, focusing on brand building and performance marketing in competitive home ...
India claims two Cannes Lions jury presidencies for the first time, with leaders from Publicis and Ogilvy heading Creative Data and Health & Wellness categories. Asia's creative influence reaches n...
Google leases 2.4M sq ft in Bangalore as $100K H-1B visa fees push tech giants to expand India operations. AI talent hub sees 16% headcount growth.
Pinterest taps Meta's Damian Kim to lead APAC enterprise sales, signaling aggressive push for advertising dollars across Asia-Pacific's fastest-growing digital market.