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Australian Marketing Institute names Kathryn Illy interim CEO as two new marketing groups launch, intensifying competition for members and forcing AMI to defend its market position.
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Converse hit a 15-year low with 35% revenue decline, forcing Nike to restructure the iconic brand. CMOs should watch whether Nike's turnaround strategy succeeds or if a sale to ABG becomes inevitable.
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Omnicom consolidates IBM's $330M global media spend as tech giants reshape agency rosters around data platforms and AI-driven planning capabilities.
Southeast Asia's top marketing and comms roles are open now. Bookmark this curated list and check back weekly for fresh opportunities across Singapore, Indonesia, the Philippines, and beyond.
Programmatic DOOH platforms are automating outdoor ad buying across Asia-Pacific, letting CMOs target screens in real time like Google Ads. Here's which eight platforms are reshaping the market.
Affiliate marketing budgets are surging across Asia as rising ad costs force CMOs to shift spend. Here are eight platforms delivering measurable ROI.
Build your APAC comms stack with six essential PR tools designed for multilingual markets, mobile-first consumers, and complex regulatory environments.
Brand reputation swings fast in Asia. Monitor mentions across TikTok, Reddit, and Shopee in real-time to catch crises before they hit revenue.
Creator economy spending in Asia hits $26B in 2025—but most CMOs still vet influencers manually. Here's how to scale strategically.
A leading source of news and industry intelligence for media, marketing, and communications professionals across Asia Pacific.
Over half of shoppers distrust AI-generated social content, with Gen Z skepticism reaching 58%. The gap between executive assumptions and consumer reality is forcing brands to reconsider AI strategies.
Daily Mail Australia appoints first Head of Digital Subscriptions as publishers shift toward subscription revenue amid reader and ad losses. A strategic move to build sustainable business models.
JCDecaux secures decade-long advertising concession at Western Sydney International Airport, deploying 27 digital assets from opening day in October 2026. A rare opportunity to build a premium airport network from inception.
CHAGEE names Evelyn Tay as Senior Director of Communications, bringing 25+ years of APAC experience from foodpanda and Uber. The hire signals the tea brand's investment in earned media and corporate affairs infrastructure.
Spoor and FP7 McCann MENAT launch AI-powered bird monitoring to prove wind farms and wildlife can coexist. Real data replaces regulatory assumptions, accelerating project permits.
Nexxen rebuilt its DSP around an AI-native interface, positioning human control as a competitive advantage against fully autonomous platforms. The move challenges Amazon's aggressive AI-powered ad-buying consolidation.
Superdry & Co. appoints Verde Digital to close its non-branded search visibility gap post-rebrand. The fashion retailer shifts from paid channels to organic growth across 65 countries.
AppLovin restructures leadership with Craig Billings as independent Chair and Giovanni Ge as CTO, signaling acceleration of its pivot from mobile gaming to e-commerce and connected TV advertising.
Canva's dual acquisition of Simtheory and Ortto signals a strategic pivot from design tool to end-to-end marketing platform, completing five acquisitions in 14 months.
Nectar Social gains direct access to Reddit's 24B+ posts via new Data API partnership, enabling enterprise brands to monitor sentiment and trends across 100K+ communities in real time.
ARN Media's market cap collapsed 44% after a talent dispute dismantled its flagship show, costing the broadcaster over $100M in value. A cautionary tale for media companies betting everything on personality-driven content.
Australia's sweeping gambling ad reforms ban celebrity endorsements and cap TV spots from 2027, threatening A$280M in sports league revenue. Here's what marketers need to know.
