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Rubicom reshuffles leadership with Roy Nasrallah as Group CEO, signalling a strategic pivot from traditional advertising into brand strategy and growth services across MENA.
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Up to US$3.9B in World Cup advertising spend is at risk globally due to inconsistent campaign naming conventions. Brands face 80% data loss when taxonomy structures break across platforms.
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123RF's new Sphere AI platform consolidates fragmented marketing tools into one integrated system, helping teams cut campaign turnaround times by up to 80% across Southeast Asia.
Southeast Asia's top marketing and comms roles are open now. Bookmark this curated list and check back weekly for fresh opportunities across Singapore, Indonesia, the Philippines, and beyond.
Programmatic DOOH platforms are automating outdoor ad buying across Asia-Pacific, letting CMOs target screens in real time like Google Ads. Here's which eight platforms are reshaping the market.
Affiliate marketing budgets are surging across Asia as rising ad costs force CMOs to shift spend. Here are eight platforms delivering measurable ROI.
Build your APAC comms stack with six essential PR tools designed for multilingual markets, mobile-first consumers, and complex regulatory environments.
Brand reputation swings fast in Asia. Monitor mentions across TikTok, Reddit, and Shopee in real-time to catch crises before they hit revenue.
Creator economy spending in Asia hits $26B in 2025—but most CMOs still vet influencers manually. Here's how to scale strategically.
A leading source of news and industry intelligence for media, marketing, and communications professionals across Asia Pacific.
WPP hires Goldman Sachs to explore a sale of Burson, its global PR division, as back-to-back revenue declines and £3.4bn debt pressure the agency holding company.
Australian eCommerce retailers are unprepared for AI-driven shopping as 64% of consumers use AI tools to buy. Without Answer Engine Optimization, brands risk invisibility despite strong traditional search rankings.
Atlassian launches Confluence Remix to convert documents into visual formats and three partner agents for seamless third-party integrations. Teams can now transform content into charts, prototypes, and presentations without leaving the platform.
ACM's losses tripled to US$7.9M as advertising and circulation revenue fell 12% amid digital transformation costs. Leadership turmoil adds governance risk for regional media partners.
DBS Bank is consolidating its creative work across six Asia-Pacific markets under a single agency partner, with AI expertise now a core requirement. The shift signals how banking leaders are embedding AI capabilities into agency briefs.
Australia's largest regional broadcaster loses CEO, sales chief, and content director within weeks amid ownership disputes and a sale process. A breakdown of SRN's leadership instability.
Omnicom Oceania names Kim Hamilton as Chief Marketing Officer and Paige Prettyman as Chief of Staff, completing the second phase of regional leadership construction since July 2025.
Radio host Jackie O filed a Federal Court claim seeking $82.25M from ARN Media, citing workplace bullying, safety violations, and misleading ASX statements. The case highlights broadcaster accountability in Australia.
WPP's unified brand strategy faces criticism from Mark Ritson as reactive cost-cutting. The debate reveals how AI and portfolio management are reshaping agency brand architecture in Asia.
Australian Marketing Institute names Kathryn Illy interim CEO as two new marketing groups launch, intensifying competition for members and forcing AMI to defend its market position.
Converse hit a 15-year low with 35% revenue decline, forcing Nike to restructure the iconic brand. CMOs should watch whether Nike's turnaround strategy succeeds or if a sale to ABG becomes inevitable.
Omnicom consolidates IBM's $330M global media spend as tech giants reshape agency rosters around data platforms and AI-driven planning capabilities.
