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Why Big OOH Companies Are Snapping Up African Billboard Operators
Alliance Media acquires Brandit Outdoor in Kampala, signaling consolidation in Africa's outdoor advertising market as multinational operators race to digitize.
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Vodafone hires comedian Ali Wong to directly challenge Telstra's pricing with humor and defiance. A breakdown of challenger brand strategy in Asia's crowded telecom market.
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News Corp's AI licensing deals reveal the future of media business models. As publishers face declining ad revenue, selling content to AI companies is becoming the new survival strategy for news organizations.
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Global brands treating Saudi Arabia as a translation exercise have it backwards. The Kingdom's digitally-savvy consumers now shape trends, not follow them.
Southeast Asia's top marketing and comms roles are open now. Bookmark this curated list and check back weekly for fresh opportunities across Singapore, Indonesia, the Philippines, and beyond.
Programmatic DOOH platforms are automating outdoor ad buying across Asia-Pacific, letting CMOs target screens in real time like Google Ads. Here's which eight platforms are reshaping the market.
Affiliate marketing budgets are surging across Asia as rising ad costs force CMOs to shift spend. Here are eight platforms delivering measurable ROI.
Build your APAC comms stack with six essential PR tools designed for multilingual markets, mobile-first consumers, and complex regulatory environments.
Brand reputation swings fast in Asia. Monitor mentions across TikTok, Reddit, and Shopee in real-time to catch crises before they hit revenue.
Creator economy spending in Asia hits $26B in 2025—but most CMOs still vet influencers manually. Here's how to scale strategically.
A leading source of news and industry intelligence for media, marketing, and communications professionals across Asia Pacific.
AI is accelerating purchase decisions, but payment gaps are killing conversions. CMOs must strengthen transaction infrastructure now to capitalize on agentic commerce.
RingCentral is the only vendor to win Metrigy's top awards in both CCaaS and WEM for 2026, backed by 1,437 enterprise customer insights.
Titan Smart's Mother's Day campaign reveals invisible health struggles through wearable data rather than claiming benefits. How health data is becoming a brand storytelling tool.
Klaviyo's Claude integration removes manual work, letting APAC marketers access live campaign data and segment performance directly within Claude's workspace.
Gonzalo Olivera takes the McCann Singapore CEO role after Paul Soon's 25-year tenure. The succession signals a broader shift toward internal promotion across Asia-Pacific agencies.
Ogilvy appoints Kelsey Murray as Global Head of Growth across five agency brands. The move signals unified leadership will win more business than agencies competing independently.
Indonesia's 73 Trust Index masks a deeper crisis: 43% of workers would switch departments rather than report to managers with different values. Employers hold trust but only within echo chambers.
Revelir AI's Insights platform uses Claude AI to analyze 100% of customer support tickets at scale. Now deployed at Xendit and Tiket.com across Southeast Asia.
Weverse deployed Google Cloud AI to support 245 countries' fan inquiries. But the real lesson for APAC leaders: build data infrastructure before bolting on AI. Here's why the sequencing matters.
95% of Singapore employers struggle to fill tech roles. The real problem isn't a talent shortage—it's a skills gap widening as AI adoption accelerates.
Asia's organizations lack strategic communications leadership. New fractional CCO services now fill the gap, offering senior-level guidance without full-time costs.
Global reputation networks are growing faster than traditional agencies. RAI's expansion into South Korea marks a strategic shift toward specialist boutiques over holding company brands.