TikTok Projects APAC Creator Economy to Hit $1.2T by 2030

TikTok projects APAC creator economy will reach $1.2T by 2030 as authenticity drives purchase behavior. Nine in 10 consumers now prioritize genuine content over polished brand campaigns.

Why Hyundai Motor Group Is Doubling Down on Data-Driven Media

Hyundai Motor Group renews global media partnership with Havas Media Network, prioritizing data-driven customer acquisition and AI-powered experiences across Asia Pacific and beyond.

Nine's QMS Acquisition Squeezes Independent OOH Players

Nine Entertainment's $850M QMS Media deal removes a major buyer from Australia's out-of-home market, pressuring independent players like oOh!media as digital consolidation reshapes competitive dyna...

JCDecaux Australia Creates National Revenue Director Role

JCDecaux Australia creates national revenue director role to centralize leadership as programmatic OOH revenue scales from $100M to projected $500M by 2030.

Wynstan and Victory Blinds Appoint Optimise Media as Consolidated Agency

Wynstan and Victory Blinds consolidate media strategy with Optimise Media, balancing performance-driven growth with protection of iconic brand assets built over decades.

TBWA HAKUHODO's Hosoda Named to MAD STARS 2026 Final Jury

TBWA HAKUHODO's Chief Creative Officer Takahiro Hosoda appointed to MAD STARS 2026 final jury in Busan. Japanese creative leadership shapes international advertising standards amid AI concerns.

MIQ Restructures APAC Leadership, Replaces Regional CEO

MIQ replaces Asia Pacific CEO Jason Scott with decentralized market-by-market management. The adtech firm shifts from centralized regional oversight to local directors as it refocuses on Southeast ...

Vietnam Suspends Food Safety Rules After 10-Day Implementation Crisis

Vietnam halts new food safety regulations after 10 days due to port congestion and 1,800+ stranded containers. Industry backlash forces 70-day suspension, signaling implementation risks for B2B sup...

Nunn Media Acquires Thump Media in Push for Tech-Driven Scale

Nunn Media's majority stake acquisition of Brisbane-based Thump Media signals how independent agencies must leverage proprietary tech and AI to compete with larger holding companies in Australia's ...

Highlight Appoints New CEO as Observability Demand Surges in APAC

Highlight restructures leadership with new CEO as APAC observability market accelerates to $1.4B by 2030. Tool sprawl drives consolidation demand across Asia Pacific enterprises.

What Moltbook's Explosive Growth Means for Brand Marketing

Moltbook's explosive growth to 1.6M users in two weeks signals a fundamental shift: brands must now persuade AI agents before humans. Singapore experts predict new marketing roles and content strat...

Asia-Pacific Secures Five Jury President Roles at Cannes Lions 2026

India claims three Jury President roles at Cannes Lions 2026, with Anupriya Acharya becoming the first Indian Creative Data Lions president. Asia-Pacific secures five leadership positions, signalin...