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McCormick acquires Unilever Foods for $44.8B, combining Knorr and Hellmann's into a $20B revenue powerhouse. A landmark deal reshaping the global flavor and condiments market.
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Manual content coordination drains $2M annually from enterprise marketing teams. Storyblok's FlowMotion automates approvals, routing, and publishing across 500+ integrations.
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SixthFactor launches BrandIQ, a real-time brand intelligence platform tracking AI visibility, search rankings, and social sentiment across Asia. CMOs now have continuous monitoring beyond quarterly audits.
Southeast Asia's top marketing and comms roles are open now. Bookmark this curated list and check back weekly for fresh opportunities across Singapore, Indonesia, the Philippines, and beyond.
Programmatic DOOH platforms are automating outdoor ad buying across Asia-Pacific, letting CMOs target screens in real time like Google Ads. Here's which eight platforms are reshaping the market.
Affiliate marketing budgets are surging across Asia as rising ad costs force CMOs to shift spend. Here are eight platforms delivering measurable ROI.
Build your APAC comms stack with six essential PR tools designed for multilingual markets, mobile-first consumers, and complex regulatory environments.
Brand reputation swings fast in Asia. Monitor mentions across TikTok, Reddit, and Shopee in real-time to catch crises before they hit revenue.
Creator economy spending in Asia hits $26B in 2025—but most CMOs still vet influencers manually. Here's how to scale strategically.
A leading source of news and industry intelligence for media, marketing, and communications professionals across Asia Pacific.
A new Front study reveals 71% of B2B companies experience significant AI implementation failures within three months. The real problem: coordination work, not resolution speed.
ARN Media's 10% revenue drop and 68% profit fall signal structural pressure in Australian radio. New CEO pivots to content strategy as digital revenue gap widens.
Spotify's dual Sydney recruitment for comms and creative strategy roles signals a shift toward embedding regional voices in global strategy, not just managing local media.
Nine in 10 marketers now distrust principal media buying, up from 79% last year. Yet 43% lack governance guidelines, leaving budgets exposed to undisclosed agency markups.
Australia's landmark gambling advertising ban takes effect January 2027, prohibiting in-stadium placements and celebrity endorsements. Here's what marketers need to know.
Southeast Asia's deepfake cases surged 1,530% as synthetic identity fraud threatens hiring and vendor verification. CMOs must tighten remote hiring protocols.
HYBE elevates Disney+ architect Kevin Mayer to its board as the K-pop giant accelerates Western expansion ahead of BTS's largest US tour. Strategic move signals governance-level commitment to global platform growth.
PR-journalist relationships have collapsed in 2026 as newsroom layoffs, AI-generated pitches, and plummeting trust undermine earned media strategies across Asia.
Publicis acquires 160over90 for $600M, signaling that holding companies are racing to build integrated sports marketing models before the competitive window closes.
Click Frenzy and Power Retail entered liquidation as event-driven retail media models struggle with structural monetization limits. Low CPMs and inventory fragmentation are crippling Asia-Pacific platforms.
Burson taps Edelman's Sujata Mitra as U.S. Earned Media Chair, signaling the agency's push to rebuild its media relations capabilities amid WPP's broader restructuring and revenue pressures.
Typo launches its first global concept store in Malaysia with a complete visual rebrand, signaling Cotton On Group's commitment to experiential retail across Asia.
