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Deliveroo Exits Singapore After 11 Years, Cites Market Saturation
Deliveroo exits Singapore after 11 years as DoorDash shuts four markets simultaneously, citing saturation and thin margins in competitive food delivery landscapes.
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Why APAC's Richest Families Are Abandoning Single-Hub Models
APAC's wealthiest families are ditching single-hub models for multi-location strategies, forcing wealth managers to compete across Singapore, Hong Kong, and Dubai simultaneously.
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Pinkfong Launches Live Musicals, Water Parks Across Southeast Asia
Baby Shark's creator launches live musicals and water parks across Southeast Asia, converting massive digital audiences into recurring offline revenue streams for families.
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11 Creator Commerce Platforms to Evaluate for SEA 2026
Creator commerce is now core SEA media spend, not experimental. Evaluate these 11 platforms to match your 2026 budget to the right creator infrastructure.
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Telstra Turns E-Waste Into Working Synthesizer to Drive Recycling
Telstra builds a working synthesizer from e-waste to shift recycling behavior through creativity, not guilt. A playbook for Asian telecoms facing similar sustainability pressure.
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US Alleges DeepSeek Used Banned Nvidia Chips in China
DeepSeek allegedly used banned Nvidia Blackwell chips to train its latest AI model, escalating US-China tech tensions and exposing enforcement gaps that marketers must monitor.
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PHD Wins US$20M Menarini APAC Media Mandate Across 11 Markets
PHD consolidates Menarini's US$20M APAC media mandate across 11 markets, moving from siloed country teams to a regional hub model. What CMOs need to know about pharma's shift toward integrated Asian strategies.
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Bastion Appoints Joanne Norton as Insights MD in APAC Expansion
Bastion appoints veteran insights leader Joanne Norton as MD to fuel APAC expansion and strengthen data-driven client strategy capabilities.
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M+C Saatchi Names Sophie Gallagher as Group Strategy Director
M+C Saatchi names Sophie Gallagher as Group Strategy Director to bridge media and creative planning—signaling agencies are restructuring to deliver integrated campaigns.
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Why Organic Viral Moments Outperform Paid Campaigns for Asian Brands
Organic viral moments like IKEA's Punch macaque moment outperform paid campaigns, driving sellouts across Asia without media spend. CMOs must shift strategy to amplify authenticity over ads.
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KFC Thailand Wins Cannes Lions Gold for Education Campaign
KFC Thailand's Cannes Lions Gold campaign turned collectible toys into a movement addressing one million out-of-school youth. Here's how brands drive social impact while building loyalty.
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Uber Consolidates APAC Marketing Under Single Regional Leader
Uber consolidates APAC marketing under one leader, signaling a push for unified brand strategy across nine markets and three business lines.