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WPP Media Elevates Eldridge, Fell to C-Suite Roles at Mindshare Australia
WPP elevates proven new business leaders to Mindshare Australia's C-suite as the holding company executes a major restructure to reverse revenue decline.
Leighton Cosseboom
Founder of Mission Media. A marketing entrepreneur and veteran operator in Southeast Asia, leading corporate comms at Dunkin' Indonesia and PR & IR at DailyCo. Ex-CMO at ACV Capital, founder of C2 Media, and former Tech in Asia senior editor.
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Publicis Consolidates Japan, South Korea Into US$70B Sub-Region
Publicis merges Japan and South Korea into a US$70B sub-region to serve multinational clients expecting seamless cross-border agency partnerships.
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Independence Play: Fifty5Blue Separates from WPP Ownership to Compete in Asia
Fifty5Blue separates from WPP ownership to compete independently in Asia's measurement market. The rebrand signals a direct challenge to Nielsen and GfK's regional dominance.
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Singapore's AI Skills Gap Widens as Demand Surges 70% YoY
AI demand surged 70% in Singapore, but 41% of professionals feel unprepared. The real problem: employers can't find skilled talent despite an active labor market.
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Agora and FPT Partner on AI Banking Communications for Southeast Asia
Agora and FPT partner to automate banking customer service across Southeast Asia with AI voice agents. Banks need faster support to match real-time payment growth.
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Why Qantas Separated Strategy from Execution in Its Loyalty Division
Qantas splits loyalty strategy from execution, investing US$50M in a Sydney-based marketing center to manage 50+ concurrent campaigns for 18M members.
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Indonesia's Danantara Faces Governance Test in Year Two
Indonesia's $900B sovereign fund faces a credibility test in year two as governance ratings plummet and analysts demand proof beyond announcements.
lists
12 Marketing Attribution Platforms for APAC in 2026
Attribution platforms are filling APAC's measurement gap as cookies disappear. CMOs need to pick the right tool to prove which ads actually drive sales.
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ARN Media Reports 68% Profit Collapse as Radio Revenue Falls 16%
ARN Media's 68% profit collapse signals radio's structural decline across APAC. CMOs must accelerate digital-first strategies as traditional broadcast becomes a shrinking revenue base.
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Politico Launches Australia Operations, Targets Policy Insiders
Politico launches Australia operations targeting policy insiders with "Canberra Playbook." The move fills a gap in Australia's concentrated media landscape dominated by News Corp and Nine Entertainment.
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Marketing Society Hong Kong Appoints Two CMOs to Expand Board
Marketing Society Hong Kong expands board with CMOs from insurance and agribusiness, signaling shift toward regulated industries.
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KFC Australia Adds Special Group to Creative Roster With Ogilvy
KFC Australia adds Special Group to its creative roster alongside 30-year partner Ogilvy, bucking the industry trend toward agency consolidation. Here's why the multi-agency model matters for QSR brands.