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Tech in Asia founder Willis Wee and COO Maria Li step down as SPH integration concludes, reshaping Asia's leading tech media platform and signaling regional media consolidation pressures.
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85% of AI search citations come from external sources, not brand websites. Herd MSL and Publicis launch Elevate to help Asia-Pacific brands win visibility in ChatGPT, Perplexity, and Google AI Overviews.
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Former Val Morgan Digital managing director Brian Florido joins Linkby as commercial product director, continuing a pattern of recruiting former Pedestrian Group talent into the editorial distribution platform.
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Win Group increased its economic interest in Nine Entertainment to 26.3% through share conversions and new swap contracts. The move signals continued accumulation ahead of potential governance influence.
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Australia's eSafety Commissioner launches formal investigations into Facebook, Instagram, TikTok, YouTube, and Snapchat for breaching the under-16 social media ban. Platforms face penalties up to A$49.5 million.
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Initiative promotes Paige Wheaton to National Managing Director, consolidating Sydney, Melbourne, and Perth operations as the agency integrates into Omnicom's network.
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Publicis Luxe China names Marc Leclerc as head of 100+ specialists as Chinese luxury spending shifts from overseas purchases to domestic consumption. A strategic move to capture culturally rooted growth.
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Havas Media names Molly Blacker as national head of strategy for ANZ, part of a broader leadership restructure that promotes Olly Taylor to group chief strategy officer.
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Creator marketing spend surged to $37B in 2025, but 69% of revenue is still tracked manually. CreatorIQ and Sprinklr's integration aims to solve the measurement crisis.
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OMG Group appoints Today the Brave as full-service agency partner, consolidating brand strategy and media across existing and two new matcha brand launches.
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Virgin Australia is building a retail media network around its Velocity loyalty program to compete with United Airlines and Marriott. Travel media ad spend is projected to exceed $2B globally by 2026.
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Droga5 ANZ defeats M+C Saatchi to lead Qantas' Project Sunrise campaign for non-stop Sydney-London and New York flights launching 2027. A significant win for the Accenture Song agency.