news
63% of Asian Marketers Shift Budgets to CTV and Digital Video
63% of Asian marketers are shifting budgets to CTV and digital video, but fragmented tech stacks are blocking AI execution. Here's what's actually working.
news
63% of Asian marketers are shifting budgets to CTV and digital video, but fragmented tech stacks are blocking AI execution. Here's what's actually working.
news
René Migliore exits 303 Perth after 14 years as agency shifts to dual-leadership model. What this means for regional agency stability in Asia-Pacific.
news
INVNT elevates Sarah Bailey to APAC creative director as luxury brands demand culturally-informed experiential marketing across Asia.
news
Vinyl Group's market cap now exceeds ARN's KIIS network, signaling investor skepticism about traditional radio's future as digital platforms dominate Asia-Pacific media spending.
news
Queensland tripled its creative agency panel to 45 suppliers, prioritizing local small businesses. Here's what this means for your agency's government work strategy.
news
Lululemon founder attacks board over see-through leggings recall, signaling deeper quality control crisis amid CEO transition and activist investor pressure.
news
Malaysia tops Macquarie's 2025 ASEAN rankings on 4.9% GDP growth and record trade. CMOs must watch this market's tech boom and supply chain shift.
news
QMS NZ secures exclusive digital OOH rights at Wellington Airport with 'The WLG', a 15m billboard targeting high-value business travelers on the main route into the capital.
news
Verian Group appoints Melanie Wiese as Australia MD to drive integrated research and communications services. Her innovation leadership strengthens the agency's regional capabilities.
news
Levi's taps digital-first leader Vicky Skelton for East Asia Pacific growth. Her Canada playbook of data-driven retail and lifestyle expansion signals how legacy brands compete in Asia.
news
Australian media stocks hit 2025 lows as CMOs shift budgets to CTV and retail media. Legacy platform instability is forcing marketers to reassess partner reliability.
news
Salesforce expands its startup programme to Malaysia and the Philippines, now supporting 435 startups across five Asian markets. CMOs should track how enterprise platforms compete for early-stage innovation ecosystems.