news SBS Fills Chair Role After 8-Month Vacancy; MD Position Still Open SBS fills Chair vacancy after eight months, but MD role remains open. Governance gaps expose leadership risks at Australia's multicultural broadcaster.
news Why APAC Marketers Are Doubling Down on Effectiveness Metrics APAC marketers are using Effie Awards frameworks to embed effectiveness metrics into daily operations, not just award submissions. Here's why CMOs should care.
news Female Founders in Southeast Asia Receive Less Than 1% of VC Female founders in Southeast Asia captured less than 1% of VC in H1 2025. Investor composition, not founder quality, determines funding outcomes.
news Why Luxury Publishers Are Testing AI in Editorial Design Style by SCMP's AI comic signals luxury publishers are moving beyond marketing automation into narrative-driven storytelling. Here's why CMOs should pay attention.
news How Eucalyptus Built US$450M Revenue Under Australia's Pharma Ad Ban Eucalyptus hit US$450M revenue by sidestepping Australia's pharma ad ban—promoting the service, not the drug. How CMOs can learn from this regulatory workaround.
lists 12 Employee Advocacy Platforms Reshaping APAC Marketing Employee advocacy platforms are reshaping APAC marketing as audiences trust employees over corporate messaging. Here are 12 platforms CMOs should evaluate.
news Why APAC Brands Are Abandoning the Corporate Script APAC brands are ditching corporate scripts after McDonald's CEO taste-test flopped. Authenticity now drives purchase intent more than brand awareness.
news Why Trust Now Trumps Discounts in Indonesia's Ramadan Market Indonesian consumers are ditching discounts for trust-driven purchases this Ramadan. CMOs must rebuild loyalty through transparency, not promotions.
news Samsung India Moves Media Mandate as Ad Agency Consolidation Intensifies Samsung India ditches Omnicom over conflict fears as ad agency consolidation reshapes APAC. What CMOs need to know about holding company instability.
news How Cadillac's Nostalgia Strategy Positions EVs for Premium Australian Buyers Cadillac launches all-electric in Australia with nostalgia-driven campaign, pairing 1950s heritage with EV innovation to win premium buyers skeptical of new brands.
news Edelman Trust Barometer 2026: Asia's Diverging Confidence Gaps Asia's trust landscape is fracturing: Japan hits 90% insularity while China and Indonesia soar at 77-76%. CMOs must act now.
news Sling & Stone Names First Australia MD as APAC Agencies Formalize Leadership Sling & Stone appoints first Australia MD as APAC agencies formalize leadership structures. What it signals about agency consolidation in 2025.