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A US court ruled Meta and Google liable for addictive platform design, awarding $6M damages. This bellwether case reshapes brand risk exposure across 1,600+ plaintiffs and signals major regulatory pressure ahead.
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Versant joins multiple bidders pursuing Vox Media's 40-show podcast network featuring Kara Swisher and Brené Brown. The deal reflects media's shift toward non-linear revenue as valuations decline.
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WPP's Ogilvy exits IBM's creative review after 32 years, citing commercial tensions. The split signals how balance-of-trade friction between tech and agency giants reshapes agency-client relationships.
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Three-quarters of journalists now spot AI-written pitches, damaging PR credibility instantly. As newsrooms rely more on press releases than ever, the trust gap between PR teams and media is widening.
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Korean skincare brand Beauty of Joseon generated 68% of early UK sales through affiliate creators on TikTok Shop. The creator-first strategy outperformed paid advertising as K-Beauty searches surge 125% on the platform.
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Meta guarantees $1K–$3K monthly payments to established creators who post on Facebook. The program signals intensifying competition for creator talent across platforms.
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Nestlé's KitKat launches official F1 partnership with 350kg chocolate car at Silverstone, expanding activation across 60 countries with localized Asia strategies.
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Nespresso appoints Dua Lipa as global ambassador to modernize its brand legacy while targeting 18% growth in Asia-Pacific premium coffee markets. The Vertuo World campaign launches April 14.
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New York Festivals launches first dedicated Creative Strategy jury, appointing VML's Ellie Bamford to chair. The category honors advertising that combines insight-driven strategy with measurable business results.
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WPP's new CEO Cindy Rose could earn up to A$26.5M by 2030 despite the company's 64% share price collapse. Her pay package is heavily tied to turnaround performance.
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Omnicom Media redesignates global CEO roles to 'brand president' across six agencies following its US$13B IPG acquisition. The structural shift centralizes operational authority while brand leaders focus on client experience.
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Omnicom appoints Ellen Griffin as Global Brand President of OMD following its US$13B IPG acquisition. The move signals a major restructuring across six global media networks.