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Listnr Acquires The Inspired Unemployed Podcast in Comedy Talent Play
Listnr snaps up The Inspired Unemployed podcast to capture 4.2M social followers and dominate Australia's booming comedy audio market.
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Timely updates on marketing, media, and communications developments in Asia.
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Former AFR Journalist Hits Profitability in Two Months
Former AFR journalist Joe Aston hit profitability in month two with Rampart, a premium commentary publication charging US$65/month. Single-digit churn rates prove the subscription model works.
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Amazon Ads API Now Open to AI Agents Across 36 Countries
AI agents can now manage Amazon Ads campaigns in plain language across 36 countries. Beta testing showed 67% faster launches—a critical edge as APAC programmatic spending hits $258B.
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Why Netflix Is Building ANZ Into a Global Production Hub
Netflix is building ANZ into a dual-purpose production hub—commissioning local hits while filming global blockbusters. CMOs should watch how platforms leverage regional talent to compete globally.
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CRA Appoints Nine Growth Executive to Lead 2030 Strategy
CRA hires Nine's growth executive to drive 2030 strategy as radio battles streaming platforms. Here's what her cross-platform experience means for the industry.
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Big 4 Holiday Parks Launches A$150K Year-Long Content Campaign
Big 4 Holiday Parks is betting A$150K on customer-generated content, turning one family into year-long brand ambassadors. Here's why experience-led marketing is reshaping leisure brands.
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RM11B Sunway-IJM Takeover Stalls Over Political, Corruption Concerns
Malaysian PM now controls IJM takeover decision as state funds near 50% ownership. Political opposition and corruption probes threaten the RM11B deal.
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What the Holding Company Shakeout Means for APAC Marketing Teams
Dentsu's record $2.18B loss signals the holding company model is breaking. APAC CMOs must rethink whether full-service agencies still deliver value.
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Why APAC Agencies Are Racing to Build AI Search Expertise
APAC agencies are racing to embed AI search expertise into leadership roles as the technology shifts from experimental to revenue-critical. Here's why your agency needs this capability now.
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Why APAC Retail Advertising Is Underperforming Despite Market Recovery
Retail advertising revenue fell 6% despite record overall growth, signaling a structural shift as retail media networks redirect APAC budgets away from traditional outdoor ads.
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NZ Creative Agency Multiplied Opens Sydney Office
Multiplied opens Sydney office with veteran exec Alex Edwards as partner, capitalizing on client demand and independent agency growth across the trans-Tasman region.
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Former Mars Commerce Exec Launches AI Venture Studio in Asia
Former Mars exec Sally Tobin launches AI venture studio targeting Asia's fragmented industries. Venture studios now outperform traditional VCs with 30-40% Series A success rates.