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Hyundai Appoints Yukontorn Wisadkosin as ASEAN President
Hyundai names ex-Ford ASEAN chief Yukontorn Wisadkosin as regional president to drive electrification strategy across five Southeast Asian markets amid intensifying Chinese competition.
Leighton Cosseboom
Founder of Mission Media. A marketing entrepreneur and veteran operator in Southeast Asia, leading corporate comms at Dunkin' Indonesia and PR & IR at DailyCo. Ex-CMO at ACV Capital, founder of C2 Media, and former Tech in Asia senior editor.
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ASX Issues Formal Warning to Vinyl Over 37-Minute Disclosure Breach
Vinyl's 37-minute disclosure delay before filing its US$10.5M acquisition cost it an ASX warning. Tightened rules mean compliance failures now carry million-dollar penalties.
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BKT Tires Appoints Infectious Advertising for India Consumer Push
BKT Tires taps Infectious Advertising to build consumer brand recognition as it enters India's tire market. The agency must translate global credentials into emotional connections with Indian buyers.
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Why Retailers Are Turning Friction Points Into Revenue Drivers
Lotus's turns abandoned shopping carts into a loyalty goldmine with RFID rewards. CMOs: convert pre-store friction into basket-building opportunities.
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TBWA Hong Kong Names Mike Choy and William Chow as Joint Creative Partners
TBWA Hong Kong names dual Creative Partners to lead creative department. Co-leadership models are reshaping agency structures across Hong Kong's holding company networks.
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Why Indonesia's Design Tool Adoption Outpaces Western Markets
Indonesia's design tool adoption is outpacing Western markets, signaling a shift in how Asian enterprises build brand infrastructure. CMOs must adapt localization strategies accordingly.
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How SHAREit Built a 2.4B-User Ad Network Outside Google, Meta
SHAREit transformed from file-sharing app to 2.4B-user ad network, now competing directly with Google and Meta in emerging markets. CMOs must understand this alternative inventory source.
lists
14 Webinar Platforms APAC B2B Marketers Use in 2026
Webinar platform choice is now core marketing infrastructure in APAC. Here's how to pick the right one for your pipeline.
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Meta Retail Media Expertise Arrives in APAC via Zitcha Hire
Meta's retail media playbook is coming to APAC. Zitcha hired two former Meta executives to capture share of the region's $97.8B retail media market.
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Australia Sets AI Age-Gating Deadline; 60% of Platforms Unprepared
Australia's AI platforms face A$49.5M fines for failing age-gating by March 2026. With 60% unprepared, CMOs must prepare for regional compliance costs and potential service restrictions.
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Vinyl Group Acquires Val Morgan Digital for US$10.5M
Vinyl Group snaps up Val Morgan Digital for US$10.5M, consolidating premium content licenses across ANZ to challenge Nine Entertainment and News Corp.
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Telstra Revives 'Wherever We Go' With New Character Cast
Telstra revives its viral "Wherever We Go" campaign with new characters, building on 27M TikTok views. CMOs: proven franchises drive memorability and earned media at lower spend.