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Marketing Society Hong Kong Appoints Two CMOs to Expand Board
Marketing Society Hong Kong expands board with CMOs from insurance and agribusiness, signaling shift toward regulated industries.
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Marketing Society Hong Kong expands board with CMOs from insurance and agribusiness, signaling shift toward regulated industries.
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KFC Australia adds Special Group to its creative roster alongside 30-year partner Ogilvy, bucking the industry trend toward agency consolidation. Here's why the multi-agency model matters for QSR brands.
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ARN Media sold its creative agency for A$1 to refocus on audio. Here's why agency independence matters for client wins and talent retention.
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Deliveroo exits Singapore after 11 years as DoorDash shuts four markets simultaneously, citing saturation and thin margins in competitive food delivery landscapes.
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APAC's wealthiest families are ditching single-hub models for multi-location strategies, forcing wealth managers to compete across Singapore, Hong Kong, and Dubai simultaneously.
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Baby Shark's creator launches live musicals and water parks across Southeast Asia, converting massive digital audiences into recurring offline revenue streams for families.
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Creator commerce is now core SEA media spend, not experimental. Evaluate these 11 platforms to match your 2026 budget to the right creator infrastructure.
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Telstra builds a working synthesizer from e-waste to shift recycling behavior through creativity, not guilt. A playbook for Asian telecoms facing similar sustainability pressure.
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DeepSeek allegedly used banned Nvidia Blackwell chips to train its latest AI model, escalating US-China tech tensions and exposing enforcement gaps that marketers must monitor.
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PHD consolidates Menarini's US$20M APAC media mandate across 11 markets, moving from siloed country teams to a regional hub model. What CMOs need to know about pharma's shift toward integrated Asian strategies.
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Bastion appoints veteran insights leader Joanne Norton as MD to fuel APAC expansion and strengthen data-driven client strategy capabilities.
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M+C Saatchi names Sophie Gallagher as Group Strategy Director to bridge media and creative planning—signaling agencies are restructuring to deliver integrated campaigns.