news
Vietnam Fintech Pivots to SMEs as Consumer Payment Market Saturates
Vietnam's fintech market is shifting from consumer payments to SME financial services as digital wallet adoption saturates. CMOs targeting businesses must act now.
Latest
lists
12 AI Visibility Tools for Brand Monitoring Across ChatGPT, Perplexity, Gemini
Your brand dominates Google but vanishes from ChatGPT. As 90% of searches shift to AI by 2026, traditional SEO monitoring is obsolete. Here are 12 tools to track your AI visibility.
news
Listnr Acquires The Inspired Unemployed Podcast in Comedy Talent Play
Listnr snaps up The Inspired Unemployed podcast to capture 4.2M social followers and dominate Australia's booming comedy audio market.
Newsletter
DayOne Data Centers Taps JPMorgan, Morgan Stanley for US$5B IPO
AI infrastructure demand is reshaping Asia's capital markets as DayOne Data Centers eyes a US$5B IPO. What this signals for tech valuations.
news
Former AFR Journalist Hits Profitability in Two Months
Former AFR journalist Joe Aston hit profitability in month two with Rampart, a premium commentary publication charging US$65/month. Single-digit churn rates prove the subscription model works.
news
Amazon Ads API Now Open to AI Agents Across 36 Countries
AI agents can now manage Amazon Ads campaigns in plain language across 36 countries. Beta testing showed 67% faster launches—a critical edge as APAC programmatic spending hits $258B.
news
Why Netflix Is Building ANZ Into a Global Production Hub
Netflix is building ANZ into a dual-purpose production hub—commissioning local hits while filming global blockbusters. CMOs should watch how platforms leverage regional talent to compete globally.
news
CRA Appoints Nine Growth Executive to Lead 2030 Strategy
CRA hires Nine's growth executive to drive 2030 strategy as radio battles streaming platforms. Here's what her cross-platform experience means for the industry.
news
Big 4 Holiday Parks Launches A$150K Year-Long Content Campaign
Big 4 Holiday Parks is betting A$150K on customer-generated content, turning one family into year-long brand ambassadors. Here's why experience-led marketing is reshaping leisure brands.
news
RM11B Sunway-IJM Takeover Stalls Over Political, Corruption Concerns
Malaysian PM now controls IJM takeover decision as state funds near 50% ownership. Political opposition and corruption probes threaten the RM11B deal.
campaigns
How APAC's Complexity Could Be Its AI Advantage
APAC's fragmented channels and regulatory complexity are slowing global AI adoption—but giving mid-market agencies a genuine competitive edge.
lists
8 Connected TV and Streaming Ad Platforms Expanding Across Asia-Pacific
CTV ad spend in Southeast Asia surged 43% as 57% of APAC marketers shift 40% of budgets to streaming. Here's which eight platforms CMOs should prioritize.