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Canva Acquires Simtheory and Ortto to Enter Marketing Automation
Canva's dual acquisition of Simtheory and Ortto signals a strategic pivot from design tool to end-to-end marketing platform, completing five acquisitions in 14 months.
Profiles, interviews, and performance stories of leading and emerging brands operating in Asia.
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Canva's dual acquisition of Simtheory and Ortto signals a strategic pivot from design tool to end-to-end marketing platform, completing five acquisitions in 14 months.
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Nectar Social gains direct access to Reddit's 24B+ posts via new Data API partnership, enabling enterprise brands to monitor sentiment and trends across 100K+ communities in real time.
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ARN Media's market cap collapsed 44% after a talent dispute dismantled its flagship show, costing the broadcaster over $100M in value. A cautionary tale for media companies betting everything on personality-driven content.
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Omnicom Oceania promotes Kim Hamilton to Chief Marketing Officer and appoints Paige Prettyman as Chief of Staff, expanding leadership under new CEO Nick Garrett.
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Adelaide burger chain Stax Burger Co ruled in breach of AANA Code of Ethics for profanity-laden social media skits. The case highlights tightening enforcement: Ad Standards Australia found 36% of assessed ads in breach during 2025.
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Guardian Australia is elevating Guardian Labs with dedicated senior leadership, positioning branded content as a primary revenue channel. The move reflects industry data showing branded content delivers 657% higher click-through rates than display ads.
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Razer elevates its Global Head of PR to report directly to CEO as the gaming company accelerates AI investments across Singapore, Europe, and the US.
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DoorDash names decade-long Airbnb APAC leader Nick Sinclair as marketing director for Australia and New Zealand, signaling aggressive expansion beyond restaurant delivery into grocery and retail.
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TikTok's top North America advertising executive Khartoon Weiss has departed, marking the second leadership change in 12 months. Seven senior ad execs have left in one year, raising concerns about advertiser confidence.
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All five global holding company heads convene in Sydney to debate AI, client shifts, and agency consolidation. A rare moment revealing how Publicis, WPP, Omnicom, Havas, and Dentsu are competing as the industry restructures.
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Philippa Kelly assumes oOh!media chair role in May 2026, bringing 25+ years of finance and asset management experience. The leadership transition strengthens the Australian out-of-home advertising company's governance.
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Volkswagen appoints Jung von Matt SPREE as global social lead, consolidating six platforms under one agency. Automotive brands race to deepen social engagement as buyer behavior shifts online.