lists

Curated rankings and roundups highlighting top people, campaigns, and marcomms innovators in Asia.

brands

What Global Marketers Can Learn from XRP’s Recent Surge

XRP's 40% surge reveals how brand resilience, community advocacy, and regulatory wins drive growth. CMOs can steal these playbook tactics for volatile markets.

brands

What the TikTok-to-RedNote Shift Could Mean for Brands in SE Asia

TikTok's US ban threat is pushing creators to RedNote. SE Asian brands must prepare for influencer migration and potential platform disruption in their largest market.

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