news
Visa Appoints Alvina Seah to Lead New Asia Pacific Creative Studio
Visa builds in-house creative studio in Asia Pacific, appointing veteran agency leader Alvina Seah to drive regional marketing innovation amid rapid payment tech transformation.
Latest
news
Dentsu CEO Removed After A$2.85B Impairment Loss
Dentsu's CEO ousted after A$2.85B impairment loss exposes the agency holding company's international acquisition strategy as fundamentally broken.
news
Why APAC Brands Are Rethinking Gen Z Strategy After Leadership Backlash
Gen Z now controls $450B in spending power, but APAC leaders' outdated assumptions risk brand credibility. CMOs must rebuild strategy around AI adoption and short-form video preferences.
news
Why APAC Leaders' Generational Assumptions Risk Business Credibility
APAC leaders' outdated generational assumptions risk credibility as Gen Z drives 21% of luxury spending. CMOs must align strategy with data, not stereotypes.
news
Why Data Governance, Not AI Models, Will Define Agent Economy Winners
Data governance, not AI models, will separate agent economy winners from losers. CMOs must prioritize orchestration infrastructure as agentic AI scales.
news
China Bans Below-Cost Auto Sales as Price War Reaches Breaking Point
China's auto price war hits a breaking point as regulators ban below-cost sales. Dealers must now compete on innovation, not discounts.
news
Why Marketers Are Targeting AI-Cited Publishers Now
Marketers are now targeting the publishers that AI cites in its responses, creating a new programmatic ad opportunity to reach high-intent buyers.
news
Australian Radio Regulator Struggles to Enforce Compliance Standards
Australia's radio regulator can't stop repeat decency violations despite compliance systems in place. CMOs must reassess brand safety on major stations.
news
DayOne Data Centers Expands Malaysia Hub to Train 1,000 Engineers
DayOne Data Centers is training 1,000 engineers in Malaysia to build AI-ready infrastructure across Asia-Pacific. A RM81 billion bet on regional digital dominance.
news
Singapore Tourism Hits 16.9M Visitors, Eyes 2026 Growth Target
Singapore tourism hits 16.9M visitors in 2025, tracking toward 17-18M by 2026. CMOs should capitalize on surging visitor spending and infrastructure investments reshaping Asia's premier destination.
news
Gen Z Drives Asian Heritage Products to US$58B Market
Gen Z is turning Asian heritage into a US$58B market. CMOs must move beyond tokenism to authentic cultural integration that drives real revenue growth.
news
Why APAC Brands Are Chasing the 'Front Page of the Living Room'
APAC brands are racing to dominate Samsung Smart TV homescreens, where 12 million viewers make purchase decisions before streaming. Here's why the "front page of the living room" matters for your CTV strategy.