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Oobit Taps Katashe Group to Scale Crypto Payments in Asia
Oobit taps Katashe Group to drive digital asset payment adoption across Asia, moving crypto from experimentation into everyday retail commerce.
Profiles, interviews, and performance stories of leading and emerging brands operating in Asia.
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Oobit taps Katashe Group to drive digital asset payment adoption across Asia, moving crypto from experimentation into everyday retail commerce.
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Oobit taps Katashe Group to drive crypto payments adoption across Asia, targeting mainstream consumer spending through stablecoin infrastructure in four markets.
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Komerz unites brand strategy with sales measurement in $330M Glassbox acquisition, creating a 'Creative Commerce' platform that connects upper-funnel brand building to transaction-level data.
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The Omnicom-IPG merger is eliminating senior advertising roles across Asia and compressing executive pay by up to 60% as the combined company pursues US$750M in savings.
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Constructor's AI-powered eCommerce search platform hit 82% customer growth with 96% retention, proving retailers are moving AI from pilots to production. Key metrics: 52% higher add-to-cart rates and $1M+ advertising revenue gains.
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Georgie Gardner departs Nine Network after 24 years as the broadcaster consolidates streaming and broadcast operations. What this means for Australian news talent strategy.
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Marty O'Halloran, retired global chairman of DDB Worldwide, joins Thrive PR as strategic advisor. The move signals a shift toward talent-driven growth amid APAC PR consolidation.
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CEO Jeff Howard and two senior executives departed the newly merged SCA-Seven entity within weeks, triggering a 7% share price decline. Leadership instability threatens US$25-30M cost-saving targets.
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Mandai Wildlife Group separates its CMO and CSO roles as it prepares for Mandai Wildlife Reserve completion. The structural split reflects how destination marketers scale from development into brand-building phases.
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DBS Bank names VML APAC co-CEO Audrey Kuah as Group Head of Marketing, consolidating all marketing functions and launching a creative pitch across Singapore and Hong Kong.
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Indosat earned a MURI record for an 11-hour uninterrupted TikTok livestream during Eid peak travel, maintaining 90 Mbps speeds. The stunt demonstrates network resilience on Indonesia's busiest migration corridor.
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Block eliminated 24 Australian marketing leaders including its CMO in a 4,000-person global restructure. The cuts signal how AI is reshaping marketing team structures across Asia-Pacific.