News
ARN Media Reclaims Market Lead After Kyle & Jackie O Controversy
ARN's US$200M talent contract creates investor vulnerability as market capitalization swings expose concentration risk in Australia's broadcast sector.
brands
Profiles, interviews, and performance stories of leading and emerging brands operating in Asia.
News
Omnicom Wins IBM's $190M Global Media Account From WPP
Omnicom secures IBM's global media mandate across Americas, EMEA, and APAC, beating WPP and Publicis. The win signals post-merger scale advantages in competitive pitches.
News
Vinyl Group Appoints ByteDance Exec as COO After Val Morgan Digital Deal
Vinyl Group restructures leadership with ByteDance veteran Jonathon Oake as COO following US$10.5M Val Morgan Digital acquisition. The deal adds BuzzFeed, LADbible, and Fandom to its portfolio.
News
Why Independent Agencies Are Adopting Group Models Across APAC
Australian consultancy SOLVD joins a growing trend of independent agencies adopting group structures to scale without holding company overhead. APAC independents are competing at group scale through specialist divisions and hybrid partnerships.
News
System1 Launches AI-Powered Ad Testing Features Across 81 Markets
System1 launches AI-powered creative measurement features across 81 markets, including Asia-Pacific. Instant Insights and predictive emotional response tools help marketers evaluate ads faster before launch.
News
Stagwell Appoints Lena Petersen as Chief Brand Officer
Stagwell names veteran marketer Lena Petersen as chief brand and communications officer to drive AI-driven innovation and creative strategy as part of its aggressive 5x5 growth plan.
News
Harley-Davidson Launches 'Ride' Platform in Full Brand Reset
Harley-Davidson launches 'Ride' platform to reset its brand identity and attract younger riders. The strategy targets 2 million new U.S. riders by 2027 amid declining revenue and an aging customer base.
News
Mumbrella360 2026 Targets Algorithm Costs Draining Agency Budgets
Five holding company CEOs unite for the first time at Mumbrella360 to address algorithm-driven cost pressures reshaping agency operating models and client expectations.
News
WPP Explores Sale of Burson PR Arm Amid £3.4B Debt Crisis
WPP hires Goldman Sachs to explore selling Burson PR as debt hits £3.4B and revenue declines for two consecutive years. A major asset review under CEO Cindy Rose's Elevate28 restructuring plan.
News
Why Indies Are Betting on Veteran Agency Leaders Like Kate Sheppard
Independent agency Enigma appoints veteran DDB leader Kate Sheppard as Sydney MD, reuniting her with former colleague Dom Hickey. The move signals how indie agencies are competing with holding groups by recruiting proven network talent.
News
Unilever ANZ Seeks Third CMO in Six Months Amid Leadership Churn
Unilever ANZ is hunting its third marketing leader in six months as two consecutive departures signal deeper restructuring challenges. CMOs should watch this as a cautionary tale on retention.
News
Why Advertisers Are Missing Millions in Media Value
Former PHD Australia MD launches independent advisory firm to help advertisers recover millions in lost media value through governance reviews and transparency audits.